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Payments & PG brands in search data: rankings, trends and analysis
Everything the ListeningMind wiki has on how people search for Payments & PG brands: how much, when and how. The tables are Brand Finder's monthly averages for the last 12 months.
Korea · top 10 by monthly searches (2025.10~2026.09)
| # | Brand | Monthly searches | Share of genre | vs last year |
|---|---|---|---|---|
| 1 | Danal | 226,265 | 35.4% | -8.5% |
| 2 | Hecto Financial | 135,086 | 21.2% | +83.3% |
| 3 | NHN KCP | 86,146 | 13.5% | -14.5% |
| 4 | Toss Payments | 69,345 | 10.9% | +19.6% |
| 5 | KG Inicis | 46,446 | 7.3% | -13.4% |
| 6 | KICC | 24,475 | 3.8% | -21.3% |
| 7 | NICE Payments | 17,099 | 2.7% | -47.3% |
| 8 | Smartro | 16,378 | 2.6% | +4.9% |
| 9 | PortOne | 9,446 | 1.5% | +11.6% |
| 10 | Payple | 7,866 | 1.2% | -3.9% |
Japan · top 10 by monthly searches (2025.10~2026.09)
| # | Brand | Monthly searches | Share of genre | vs last year |
|---|---|---|---|---|
| 1 | GMO Payment Gateway | 8,433 | 18.3% | -6.3% |
| 2 | KOMOJU | 8,319 | 18.1% | +30.2% |
| 3 | Stripe | 8,019 | 17.4% | +30.9% |
| 4 | Square Payments | 7,114 | 15.5% | +10.7% |
| 5 | SB Payment Service | 4,597 | 10.0% | -8.0% |
| 6 | Paygent | 3,705 | 8.1% | -15.0% |
| 7 | PayPay Merchant | 2,864 | 6.2% | -12.6% |
| 8 | Sony Payment Service | 1,468 | 3.2% | -43.4% |
| 9 | VeriTrans | 1,109 | 2.4% | -36.4% |
| 10 | Rakuten Pay Merchant | 394 | 0.9% | -42.5% |
the US · top 10 by monthly searches (2025.10~2026.09)
| # | Brand | Monthly searches | Share of genre | vs last year |
|---|---|---|---|---|
| 1 | PayPal | 7,615,238 | 86.7% | -15.8% |
| 2 | Stripe | 1,076,229 | 12.3% | +24.4% |
| 3 | Adyen | 23,621 | 0.3% | +17.8% |
| 4 | Clover | 18,508 | 0.2% | -6.4% |
| 5 | Worldpay | 18,071 | 0.2% | -26.0% |
| 6 | Authorize.net | 13,582 | 0.2% | -20.1% |
| 7 | Square | 9,800 | 0.1% | -31.0% |
| 8 | Shopify Payments | 6,968 | 0.1% | +3.4% |
| 9 | Braintree | 3,158 | 0.0% | -13.7% |
| 10 | Checkout.com | 212 | 0.0% | - |
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Collaboration toolsJob & career platformsHR managementERP, accounting & taxCRM & marketing SaaSE-contracts & e-signaturesCloud & dev infrastructureSmall business toolsCoworking spacesEquipment & tool rental
Data: Brand Finder. Search volume measures interest, not sales.