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AI assistants brands in search data: rankings, trends and analysis
Everything the ListeningMind wiki has on how people search for AI assistants brands: how much, when and how. The tables are Brand Finder's monthly averages for the last 12 months.
Korea · top 10 by monthly searches (2025.10~2026.09)
| # | Brand | Monthly searches | Share of genre | vs last year |
|---|---|---|---|---|
| 1 | ChatGPT | 46,056,306 | 58.3% | +55.1% |
| 2 | Gemini | 25,706,946 | 32.6% | - |
| 3 | Claude | 3,785,806 | 4.8% | +594.0% |
| 4 | Grok | 1,163,893 | 1.5% | +382.4% |
| 5 | Perplexity AI | 736,322 | 0.9% | -23.7% |
| 6 | Wrtn | 509,986 | 0.6% | -61.5% |
| 7 | GenSpark | 426,896 | 0.5% | +386.8% |
| 8 | Copilot | 223,866 | 0.3% | -5.2% |
| 9 | DeepSeek | 144,716 | 0.2% | -75.2% |
| 10 | A. | 108,177 | 0.1% | -54.3% |
Japan · top 10 by monthly searches (2025.10~2026.09)
| # | Brand | Monthly searches | Share of genre | vs last year |
|---|---|---|---|---|
| 1 | ChatGPT | 37,262,500 | 66.7% | +90.8% |
| 2 | Gemini | 15,504,075 | 27.8% | +403.4% |
| 3 | Copilot | 1,209,342 | 2.2% | +70.8% |
| 4 | Grok | 784,495 | 1.4% | +219.0% |
| 5 | Genspark | 308,372 | 0.6% | +106.2% |
| 6 | Claude | 292,175 | 0.5% | +306.8% |
| 7 | DeepSeek | 266,777 | 0.5% | -32.5% |
| 8 | Perplexity | 168,234 | 0.3% | -29.0% |
| 9 | Manus | 23,117 | 0.0% | +82.1% |
| 10 | Felo | 19,388 | 0.0% | -76.4% |
the US · top 10 by monthly searches (2025.10~2026.09)
| # | Brand | Monthly searches | Share of genre | vs last year |
|---|---|---|---|---|
| 1 | ChatGPT | 122,692,025 | 84.2% | +47.5% |
| 2 | Gemini | 11,905,908 | 8.2% | +260.6% |
| 3 | Copilot | 4,710,298 | 3.2% | +76.5% |
| 4 | Grok | 2,906,058 | 2.0% | +147.9% |
| 5 | Perplexity | 1,821,088 | 1.2% | +12.8% |
| 6 | DeepSeek | 1,182,125 | 0.8% | -44.6% |
| 7 | Meta AI | 291,792 | 0.2% | +3.0% |
| 8 | Claude | 138,658 | 0.1% | +548.9% |
| 9 | Manus | 91,698 | 0.1% | +47.9% |
| 10 | Genspark | 35,218 | 0.0% | +117.1% |
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Data: Brand Finder. Search volume measures interest, not sales.