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Intent map · United States

Travel insurance

Top buying situations for travel insurance in the US: Seeking travel insurance quotes; Need to compare travel insurance options; Uncertainty about travel insurance value. What decides the purchase: Coverage Scope; Provider Reputation and Reviews; Cost and Affordability. From real US search journeys, free to read.

What people search on the way to buying “travel insurance”Intent readouttravel insuranceTravel InsuranceUSJPKRcost $0 · no sign-up
In one line

In the US, travel insurance shopping starts with “Seeking travel insurance quotes” and “Need to compare travel insurance options”, and people choose on “Coverage Scope” and “Provider Reputation and Reviews”.

Numbers are monthly US searches.
01 · cep

Buying situations

When the need starts

  1. Seeking travel insurance quotes10.6K/mo
  2. Need to compare travel insurance options9.9K/mo
  3. Uncertainty about travel insurance value5.1K/mo
+1 more in the full graph
02 · nano intent

Goals

What they are trying to get done

  1. Understand travel insurance coverage details11.3K/mo
  2. Compare prices and get quotes for travel insurance10.6K/mo
  3. Check reviews and reputation of travel insurance providers6.2K/mo
+1 more in the full graph
03 · kbf

Decision criteria

How they choose

  1. Coverage Scope41.5K/mo
  2. Provider Reputation and Reviews25.4K/mo
  3. Cost and Affordability
+2 more in the full graph
04 · threshold

Thresholds

The numbers they search for

  1. 4% to 10% of total trip cost
  2. Starting around $27
  3. Emergency medical up to $50,000
+7 more in the full graph
05 · brand

Brands in the journey

Who shows up on the way

  1. Allianz Travel Insurance167K/mo
  2. Travel Insured International33.1K/mo
  3. Faye Travel Insurance25.5K/mo
+9 more in the full graph
06 · pitfall

Pitfalls

What makes them hesitate

  1. To qualify for pre-existing condition waivers with Faye Travel Insurance, the policy must be purchased within 14 days of the initial trip deposit.
  2. Faye Travel Insurance may have administrative delays, strict documentation requirements, and slow communication for complex or disputed claims.
  3. Faye Travel Insurance's underwriting entity, Zenner Insurance Services, carries lower ratings with the Better Business Bureau (BBB).
+7 more in the full graph
You are seeing 18 of 89 nodes: the top 3 of each element by monthly search volume. The full graph adds the relations between them, the evidence behind each one, and exports for your tools and agents.

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